Welch’s Frozen

Vallure Agency was hired to brand a new-to-market product: Welch’s Frozen. Our deliverables included brand messaging and visual development, a brand guidelines book, and marketing materials to support the product launch.

hired for

Partnering with Sunny Sky Products, a licensed distributor, we were provided with direction to explore photo-real fruit imagery with playful illustrations to create a unique, fresh brand aesthetic.

our approach

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